Sell and serve

Software and HiTech

Subscriptions, usage and renewals that agree.

Revenue in a software business is not an event, it is a schedule. Most systems were built to record events, which is why the number the product reports and the number the ledger holds are so rarely the same on the same day.

What usually breaks

Four things, drafted and awaiting review

  • Revenue on a schedule

    Recognition spread across a term, amended mid-contract, and reconciled by hand because the ERP models an invoice rather than a subscription.

  • Usage that arrives late

    Metered consumption billed in arrears, so the number the product reports and the number the ledger holds are never the same on the same day.

  • Renewals nobody owns

    Uplifts, co-terminations and mid-term changes tracked in a spreadsheet next to the system that should hold them.

  • Three definitions of a customer

    The CRM, the billing system and the product each know a different account, and reporting picks one.

How we work

Discovery, design, build, run

  1. Discovery

    We look at what you actually have, and what has to still be true afterwards. There is no meter running on discussion time here. You get as many sessions as it takes to understand what is being built and why.

  2. Design

    Written down before anything is built. Scope, the shape of the solution, and the things we have agreed not to do.

  3. Build

    In the open, against real data, in increments you can look at. Nothing arrives as a surprise at the end.

  4. Run

    Live, then supported. Monitored, maintained, and extended as the business changes.

Engagement

How this gets bought

Four ways

Fixed price, time and materials, retainer, or managed service. There is no minimum engagement size, so a single integration is a real conversation and not a rounding error.

What you are paying for

Senior people on the actual work, not a pyramid with one architect and fifteen juniors. Large firms charge a premium that has more to do with their overhead than with the quality of the delivery. The same work can be done properly for less, and that is the reason this company exists.